Design your way

Monday, December 17, 2018

Are you looking for the best Google fonts for your website?  Do you struggle to find Google font pairings which will create the right impact?  You’ll be relieved to know that typography has become far less complicated in modern times.

In the past, designers were often limited in their font choices.  Fonts often had to be purchased and downloaded.  As a result, many websites looked very similar.

This changed in 2010 when Google released Google Fonts.  Suddenly there were a range of open source fonts and font pairs.  Now, all designers need to do is look for the best font combinations in order to create a unique and interesting site.

As a designer, you can install Google fonts on your computer quickly and easily.  You can then pick the best Google fonts for each new site design.  Google font pairings will need careful consideration though.

Not all Google font combinations work well together.  The best Google font pairings will give your site designs a fresh, attractive and creative appearance.

Even better, the best Google fonts will give your site a professional appearance without the need for expensive custom font designs.  In this article, we’ll show you how to create good font combinations for accomplished site designs.

How should you begin?

There are so many different Google fonts to choose from.  On one hand, this is completely liberating.  No more limited options or standard choices.

On the other hand, it can be hard to find the best Google fonts for your site.  This will be particularly true if you are unfamiliar with the best Google font for a brand or a blog.

How do you know the best Google font for your blog?  How do you know which font combos will share the message behind a brand?  Which are the top Google fonts?  How do you pare popular Google fonts to create an attractive site?  There are a lot of different options.  Let’s begin with font superfamilies.

What is a font superfamily?

You might be wondering what a font superfamily actually is?  Let’s get the jargon out of the way quickly.  A font family offers you a number of different fonts which all fit into different categories or classifications.

This means that in a single font family you may have fonts which are both serif and sans serif.  The number of different font categories can range, but as long as you have more than two, you have a font superfamily.

Why is it helpful to look for a superfamily?

Compatibility:  these are the best Google fonts when it comes to compatibility because they were designed to go together.  No matter which of the cool Google fonts you choose to combine, they will work well together.

Flexibility:  You’ll have a large number of Google font combinations open to you.  With this large selection, you won’t have to worry about restricting yourself when it comes to making choices.

Ease:  With the best Google fonts at your fingertips you won’t have to worry about searching for fonts which combine well.  This will save you time and help you to move forward in your project.

Some quick tips for combining fonts

It’s always easier to create the best font pairs when you know what to look for.  There are no hard or fast rules.  However, these tips will help you to get started with great font combos.

Use font families

Font families have been designed to work together.  When you draw on font families you’ll create great Google font pairings.  This is because your fonts will never clash with each other.

Work with contrast

Good font combinations often contrast.  This is because they are different enough to make an impact.  When you combine fonts which are too similar, your combinations can look slightly mismatched.

However, a bold font combined with a delicate one, or a clean, strong sans serif combined with a delicate serif are intentionally placed together.  Strong contrasts make a clear statement.

Likewise, you could contrast simple fonts with creative ones.  The best Google font pairings will always stand apart from one another.

Stick to your limits

Google font combos are best when they are limited in number.  Font pairs are great and there are times when you can combine three different fonts.  Too many font combos will clutter up your page.

Font pairs for headings and subheadings add hierarchy but too many fonts will prevent a viewer from understanding where to begin or how to categorize the information on your page.

If you can stick to two Google font combinations do this.  Otherwise, keep your limit to three different fonts.  This will keep your page simple and uncluttered.

Think about the message you want to communicate

The best Google fonts will always add to or enhance your brand.  If you’re going for a traditional and trustworthy message, a creative and extremely modern font won’t give the correct message.

Likewise, a traditional calligraphic font won’t give the correct message for children’s parties.  Elegant Google fonts are great for a luxury fashion brand while modern Google fonts suit tech companies.  By matching your font to your brand you’ll send a strong message to your viewers.

Here is a list of Google font pairings you can use

Alegreya and Lato

Alegreya-700x350 Google font pairings: Font combinations that look good

When viewed separately both of these font pairs are unique and have character.  It is when paired together though that they create a great font combination.  Alegreya is friendly, down to earth and organic.  Alegreya is natural and approachable.  What you see is what you get and there are no pretences at all.

lato-font-700x350 Google font pairings: Font combinations that look good

Lato is one of the best Google fonts there is.  As a great all purpose font, Lato is incredibly popular and easy to use.  The combination of these two great Google font pairings creates a result which is friendly, easy to read and very practical.

Using Alegreya and Lato as font pairs creates a result which is very natural and easy to read.

The combination appears very natural. These are the best Google fonts for a very practical website.

Fjalla One and Noto Sans

Fjalla-One-Font-700x551 Google font pairings: Font combinations that look good

Fajella One is one of the best Google fonts for grabbing attention.  This font is sans serif and not always the most versatile choice.  However it holds a widely held appeal and is a popular Google font.  The font can be used in regular, with caps and in lower case.

noto-sans-700x300 Google font pairings: Font combinations that look good

Noto Sans is a highly versatile font which has been used around the world.  Noto Sans is a harmonious font which has a great aesthetic.

This is the best Google font combination to use if you are aiming to reach an international market.

This paring makes a great choice for blogs or websites which benefit from headings and subheadings.  This highly legible Google font pairs enable you to provide a clear hierarchy on the site while keeping information legible.  Your viewers will be able to grasp your site content quickly and efficiently.

This is a great font for websites or blogs which benefit from headings, subheadings and broken text.

A universal audience will be able to grasp your site content quickly.

This is a great font combination for use on website landing pages.

PT Sans and PT Sans Narrow

pt-sans-font-1-big-700x350 Google font pairings: Font combinations that look good

PT Sans and PT sans narrow make great Google font combinations for a site filled with old world charm.  This font family make great font pairs that add an elegant touch to any blog or website.  These two very popular Google fonts will give aesthetic appeal to your website.  They also make good font combinations for websites which are modern or trendy.

pt-sans-narrow-font-700x551 Google font pairings: Font combinations that look good

With these free font pairings you can use either font as a header or body font.  Both are highly legible and effective for drawing attention to your site.  PT Sans Narrow makes an attractive heading, however, and has a great aesthetic when used in short sentences.

The clean aesthetic of PT Sans and PT Sans Narrow is a great font combination for technology companies, digital start ups and software companies.

Both fonts can be used for body or headers.

Depending on the message you wish to communicate using your brand, you will be able to choose between two different body text options.

Josefin Sans and Amatic SC

JosefinSans-700x360 Google font pairings: Font combinations that look good

Josefin Sans is an elegant font which is vintage and light hearted.  Amatic is a playful, whimsical and hand drawn font which makes it a great option for a creative site.

When combining these Google font pairs it helps to be cautious.  The effect can be phenomenal as long as you are cautious. Although this combination will be unique and even attention grabbing, you could only use this combination for creative or playful sites.

amatic-sc-font-1-big-700x350 Google font pairings: Font combinations that look good

If you are looking to build a website in the entertainment field, art, fashion or design world, this font combo will give your site a lot of personality.  It could also work well for a niche blog which appeals to a unique and interesting audience.

When using this combination, use Josefin Sans as your body text.  This elegant font is easy to read.  Amatic SC makes a great header and will add a handwritten touch to your site.  It is not suitable as a body text though it may be hard to read.

This is a highly creative free font pairing which will give a unique touch to a creative blog or website.

This combo works very well for niche blogs because the fonts are unique and whimsical.

Merriweather and Montserrat

merriweather-font-1-big-700x350 Google font pairings: Font combinations that look good

Montserrat is a liberating urban font which is practical and easy to use.  As a result it is a popular Google font which is a favourite amongst web designers because it is highly legible and gives a simple and uncluttered feel to a webpage.

If you are looking for fonts that go with Montserrat, Merriweather is a great choice.  The contrasting styles of these font pairs work well together.  Both can be used as either headers or body text fonts.

Montserrat-700x350 Google font pairings: Font combinations that look good

When you use these two typography combinations you’ll create a great balance between classic sophistication and a modern flair.  These fonts are therefore highly versatile when combined and make a great pair.  This great Google fonts combination is excellent for online news sites as well as publishing agencies.

This font combination is great for internet publishing sites. The font combo also makes a great choice for business web pages.

As a font combination, Merriweather and Montserrat create a great balance between classic and modern design.

Oswald and EB Garamond

oswald-font-1-big-700x350 Google font pairings: Font combinations that look good

Oswald and EB Garamond make one of the best font pairs.  Oswald stands out as a great header font as it has an outstanding quality which will draw attention.  However, Oswald also makes a great body font as well, making it a versatile choice for your web page.

eb-garamond-font-1-big-700x350 Google font pairings: Font combinations that look good

EB Garamond is a classic font which has been updated.  Easily recognizable, it adds a professional look to your website.

These pairs are the best Google fonts to use when working with sophisticated or high-end website designs.  The overall atmosphere will be one of quality.  Legal firms, high-end fashion boutiques or professional consultants would benefit from this Oswald font pairing.

Estate Agents, high-end fashion boutiques, attorneys and other professionals would benefit from a site with these Google font pairs.

This font combination also works well when describing high end products. The professional aesthetic created by this font combination gives an impression of quality.

Open Sans and Open Sans Condensed

open-sans-font-5-big-700x350 Google font pairings: Font combinations that look good

One of the best font combinations is seen in Open Sans and Opens Sans Condenses.  Open Sans is considered one of the top Google fonts when it comes to versatility.  When Combined with Open Sans condensed, the two fonts offer a freedom and beauty which is hard to compare.

open-sans-condensed-font-5-big-700x350 Google font pairings: Font combinations that look good

These font pairs can be used in a wide range of different websites.  They are both suitable as headers or texts and are legible and easy to read.  When combined, these fonts give a simple yet very elegant appearance to a website.  It is no surprise then that this is one of the most popular font combinations available.

This is a great, very flexible font combination which will be a sure winner every time. You can use this elegant combination on almost any blog or website for an effective result.

Raleway and Roboto Slab

raleway-font-700x350 Google font pairings: Font combinations that look good

If you are interested in serif and sans serif pairings, you will love the Raleway and Roboto Slab combination.  Roboto Slab is a highly versatile font which is classic in style.  When it is combined with the bold Raleway font it creates a look which is striking in contrast.  A site which uses this font pairing will be both sophisticated and clean looking.

Raleway is an elegant font which gives a very professional aesthetic to a site.  It makes a great choice when marketing luxury items such as jewelry and high fashion products.  It will make a great heading choice with Roboto Slab used in the body text.

roboto-slab-700x350 Google font pairings: Font combinations that look good

Both fonts can be used as headers or in the body text, however.  You can use combined weights or font sizes to add hierarchy to your site while working with this great Google font combination.  By experimenting with balance you’ll come up with a combination which best suits your site and the products you have on offer.  Whatever the combinations you use, you’ll end up with a very elegant and highly professional site which will have great appeal.

These are the best Google font pairs for e-Commerce sites with luxury products or brands.

Both fonts are suitable for use as either headlines or text fonts. You can experiment with different font weights until you come up with the perfect choice for your website.

Roboto and Roboto Condensed

roboto-font-700x350 Google font pairings: Font combinations that look good

Roboto and Roboto Condensed are one of the best Google font pairs when it comes to versatility.  This popular font combination has a large variety of font weights which can be used to add impact to your website.  New start ups often feature this Google font combination on their websites but it is a highly versatile option which would appeal to a broad market.

roboto-condensed-font-700x350 Google font pairings: Font combinations that look good

This combination offers a modern font style which is both geometric and very friendly.  It offers a great aesthetic appeal which adds a striking impact to any blog or website.

While this combination is highly versatile, it is also combines the best Google fonts for tech companies, start ups, modern businesses and any other company with an eye for future development.

This is a very versatile Google font combination which will appeal to a very wide audience.

Using this popular fonts combination will appeal to tech companies, modern businesses and people with an eye on future development. The highly modern appeal of this font combination will make a great choice for a business which is forward reaching.

Playfair Display and Source Sans Pro

Playfair-Display-700x551 Google font pairings: Font combinations that look good

Playfair Display is a font which exudes old world charm.  Based on old calligraphic fonts, it offers a modern interpretation.  With a nod to the past, this great font also has a contemporary touch.

source-sans-pro-font-700x350 Google font pairings: Font combinations that look good

Source Sans Pro looks towards the future.  It is a simple, legible and highly elegant font which is both ornate and practical.

These Google font pairs can be used in combination on e-commerce sites to add a personal and creative touch to product descriptions.  Source Sans Pro can be used as a header or body text, while Playfair Display makes great body text which is particularly suited for luxury items.

The combination of modern and classic style fonts will always add an attractive contrast to any website, making this one of the great Google font pairs.

This font combination adds a unique and personal touch to websites. It is a great font pair for luxury brands and products. The overall appearance is clean, elegant and modern.

Dancing Script & Josefin Sans

DancingScript-700x233 Google font pairings: Font combinations that look good

josefin-sans-700x338 Google font pairings: Font combinations that look good

Google font pairs are not always easy when script fonts are used.  This font combination uses Dancing Script, one of the better script fonts in the Google fonts catalog.

Dancing Script is a very feminine font and has been paired with Josefin Sans.  This font combination will add a very feminine touch to any website or blog.  As a result, it is not as versatile as many other Google font combinations but makes a great font pair nevertheless.

Allan & Cardo

allan-font-700x350 Google font pairings: Font combinations that look good

cardo-font-700x350 Google font pairings: Font combinations that look good

Allan is a bold font with a creative touch and an italic appearance.  Cardo is an old world font with a classic aesthetic.  These two fonts make great Google font pairings which contrast time periods in an eye-catching way.

Ending thoughts on these Google font pairings  

The best Google fonts create a great opportunity to use interesting typography on your website.  Effective typography will always add a special touch to your site, creating a sense of authenticity for your brand.

With these great Google font combinations, you can ensure your website is a winner.  Remember to combine your fonts carefully, ensuring your typography puts across an effective message.  Limit your use of fonts and keep your site legible.  We hope this guide offers you all the information you need to capture the character of your brand.

If you enjoyed reading this article about these Google font pairings, you should read these as well:

The post Google font pairings: Font combinations that look good appeared first on Design your way.



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