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Slogans are key to many marketing campaigns, and a slogan generator is a great way to come up with one that’s sure to stand out.

What is a slogan? A slogan is a short and punchy phrase that is a clear, quick expression of a brand’s identity. They are often paired with a brand’s logo and may even be integrated into it.

Coming up with good slogans can be quite hard. It needs to be original, to the point, and eye-catching. When you sit down to come up with slogan ideas, you may end up staring at a blank piece of paper or a featureless whiteboard for minutes or even hours. Words are difficult for most people and summing up a brand in the way you need to with a slogan is even harder.

However, you can ways turn to the internet for help. A slogan generator may be just what you need. Even if it doesn’t provide you with the right slogan, it is likely to supply you with catchy slogans that are a good starting off point for your own ideas. You can always use the slogan examples created by a slogan generator to help you break a creative block.

We have collected several tips and tricks to help you create great and catchy slogans, as well as a list of useful slogan generators from around the web. Take a look and start working on creating your own catchy phrases to help out your brand.

The Best Online Slogan and Tagline Generators

Shopify

Shopify’s free slogan maker offers you as many 1000 good slogans if you enter one or more keywords. It is one of the best slogan generators on the internet and it’s all available for free. It won’t offer you totally ridiculous options like some services do on occasion. Instead, it uses an elaborate algorithm that generates memorable and creative slogan ideas based on your keywords.

It allows you to help make your brand much more noticeable. They offer a diverse number of slogan ideas that range from professional to fun. Shopify’s slogan generator should be your first choice as you develop a branding campaign.

Getsocio

This platform allows you to build a full-fledged E-commerce store fast and on a budget. It includes a lot of clever tools that allows you to enhance your business. One of these tools is a wonderful slogan generator that is similar to the one offered by Shopify.

All you need to do is enter a keyword and the slogan maker will generate a number of catchy phrases. Getsocio shows you one slogan at a time. Click the “generate” button to generate a new option if you’re not happy with the one on the screen. It’s a great platform and a really useful tool.

SloganGenerator.org

This is a very versatile motto generator. It offers a number of company mottos to choose from that will suit the needs of any business, no matter its size or advertising goals.

You can use it to generate slogans for products and brands alike. It also offers a massive selection of online resources in order to create an enduring and successful slogan. It has a no-nonsense layout and interface, perfect for those who are looking to strip away all the flash of many other slogan generator websites and get down to business.

SloganGenerator.co

This website has been developed specially to help people who need slogans for advertising purpose. It uses keywords you enter to generate dozens of great slogans for you to choose from.

If the list first presented doesn’t work for you, just keep clicking on the “create slogan” button to get more option to choose from. The website goes through frequent updates because its makers strive for consistent and effective improvements. They even give consideration to user suggestions.

Procato Sloganizer

This simple platform has no frills. All you need to do is enter a word and it generates a slogan when you click the “Create” button. It generates one slogan at a time after you enter the keyword.

To generate another one, you just need to enter the keyword again. It’s a simple platform. It might not provide you with the right slogan you need, but it is a great way to get new ideas about the best slogans.

What are the Characteristics of the Best Slogans?

Business slogans are created with a particular goal in mind. They are simple and short phrases that summarize the essence of a product or company is a clear and concise way. It gets to the point really fast. A good slogan should evoke certain emotions and feelings that you want to be connected with the brand.

The best slogans are also more than just promotional tools. These timeless slogans have the power to become a part of modern culture. Think of how many times you see popular slogans referenced (and often parodied) in popular culture. That’s the power of a great slogan.

On average, a slogan is made up of five or fewer words. The slogan needs to reflect the brand’s benefits to customers or the ideas you want to communicate to potential clients. It needs to be a very functional phrase that isn’t overly complex. You commonly find catchy slogans make use of a lot of alliterations and metaphors to add some depth and meaning.

Good slogans are your chance to make your brand stand out from the competition. It’s an opportunity to emphasize the uniqueness of the brand/ People both see and hear hundreds if not thousands of advertising tricks every day. Making yourself stand out is not an easy thing to do. You need to work hard to get noticed in the modern marketplace.

Useful Tips for Making a Memorable Catchy Slogan

Focus on the Logo First

The best way to get the maximum effect of your slogan is to pair it with a powerful logo. Honestly, a logo comes first. Before you look to a slogan generator or evens tart brainstorming slogan ideas, you need to design a smart and great looking logo to represent the brand.

A logo and a slogan will ideally be created simultaneously, their development process feeding into each other. This will result in a balanced and cohesive combination. Be sure that your logo and slogan complement each other and come together to tell a cohesive story about the brand.

Take a look around and you’ll notice that major brands don’t hesitate to make changes to their slogans to reflect changed priorities or shifts in the market. This essential process allows a company to stay competitive and relevant to the current market situation. If you end up feeling the need to make changes to your own slogan in a few years, don’t worry. This is totally normal.

Take Enough Time to Do It Right

Break the process of slogan development into a number of steps. If you’ve been commissioned to create a good slogan for a client, this is even more important, because your client expects the best bang for their buck.

You need about one hour to collect the information about the company you’re making a slogan for, then one to two hours to come up with a set of rough ideas.

From there, plan on needing two hours to ask for the input of your friends and/or coworkers, discuss the slogan suggestions with your client or supervisor, and then make corrections. It’s a cyclic process until the client or supervisor is satisfied.

This slogan creation process can be hard for even the most seasoned specialists. It will take up at least a full workday. Make sure you plan out the time and charges accordingly.

If the slogan is something you need for your business, make sure you take the time to select the right contractor for the job. You should not hire someone unless you’re certain that they have the skill set to create the very best slogan for your brand. Last but not least, remember that once you approve and pay for the final slogan they come up with, you should not request that the contractor tweak the slogan over and over.

If you don’t care for the slogan the contractor suggests, let them know as soon as possible. They will have to make alterations, but they will only be within the limits you specify in your contract.

Keep the Slogan Simple

Good slogans need to resonate with your target audience. The modern world moves fast and you only have a few seconds to make the right first impression on potential customers. Use the chance you get to your advantage. A slogan like “The Best Widgets Since 1925” would be a complete and abject failure. Something succinct, specific, and simple works much better.

Use as few words as possible when making a slogan. It can be tempting to cram multiple ideas into one sentence but don’t give into temptation. Avoid using complicated and confusing words. These could leave the audience guessing about what you were trying to say.

You can bend this rule on occasion, however. If you come up with a set of complicated words that are so full of meaning that it replaces a whole sentence, stick with that slogan. You never know! This one word could end up making all the difference when it comes to making the brand stand out from all your competitors.

Here are few great slogan examples that exemplify this sort of thinking. Nike’s legendary “Just Do It” slogan is an ideal example of it. It is an intensely inspiring message that translates very well across multiple cultures, which is perfect for a global company like Nike.

Nike’s simplicity isn’t the only way to go. The opposite direction and work well, too. Whole Foods has a slogan that is quite long and complex: “We Sell the Highest Quality Organic & Natural Products.” It manages to convey the brand’s core message in an accurate and descriptive way. Simplicity is a good guideline, but if you find a more complex set of words work better, don’t hesitate to use them.

Use Humor in Your Slogan

If it fits for the brand, go ahead and use humor in the slogan. This will make it even more memorable and catchy.

Cracked.com pulled this off very well. Take a look at their bold slogan: “America’s Only Humor and Video Site, Since 1958.” There is not just one joke in this slogan, but several. It mocks the tired and worn phrase often seen in many slogans, “since such-and-such year”, which has grown very trite and tedious.

It also states that the only humor website in the United States which is beyond ridiculous. Finally, it claims to have been the only video site in the country since 1958, essentially saying they were founded in 1958. There were no videos sites (or any websites since there was no internet) in 1958.

As this slogan example demonstrates, including a joke in your slogan can boost the likelihood that it will get noticed and stick in people’s memories. A word of caution, however. Humor can sometimes muddle your message. If it makes it harder for people to absorb your message, pull it from the mix. It can be fun, but above all, it needs to be effective.

Be Honest and Don’t Oversell Yourself

Honesty cannot be overstated when it comes to branding. Does this brand really provide the best quality in that niche as your slogan states? If it doesn’t, you need to change your slogan.

Because of this sort of thing, you should stay away from using words like “No. 1” or “the best”. These are very demanding words. First of all, these are clichés used by unimaginative companies and often prompt people to just roll their eyes. Even if the brand really does offer the best product or service in their industry, it is a very hard thing to prove right off the bat.

You need to find the golden mean, a sweet spot between selling yourself and bragging. You need to convey the idea of the highest quality and service without sound like your bragging. A true professional can surely face this task, right?

If you’re struggling for an idea, here’s some useful advice. Pretend that you’re making up a brand message instead of a slogan. What would the product or service say if customers could talk to it? Think of it as a conversation that your product is having.

Consider Your Target Audience

Give thought to your outreach. Where do the people your business target live? Are they in your region, your country, or do they live all across the world? If you’re promoting a brand in the international market, you need to be sure your slogan translates across multiple cultures.

Your catchy phrases may lose their unique feel or even change their whole meaning when translated into another language. KFC is a good example of this problem. The edgy slogan “finger lickin’ good” needed to be localized for the Chinese market. It became much, much less appetizing, turning into “eat your fingers off” upon translation. This is the sort of problem you want to avoid.

In order to avoid such issues, hire a professional to translate your catchy slogan into several of the most common languages in your market. If they are happy with the result, feel free to use that slogan. If not, it’s back to the drawing board.

Give Thought to What Makes the Brand Special

What does this brand offer that none of the competition does? Does it deliver? Is it a clinic that gives special care to those afraid of needles? This is what you should focus your branding on. You need a way for the brand to really stand out. The market is full of people offering what this brand does in almost every case.

Just stating that you are unique isn’t; enough. You need to show how you are unique. Make sure your slogan gives the company a unique feel and really sells what they have to offer. This is the best way to make sure a catchy phrase stick in someone’s mind.

Use Rhythm and Rhyme

Remember those phrases you used to memorize facts? “In 1492, Columbus sailed the ocean blue or the alphabet song are good examples. We use these mnemonic devices of rhyme and rhythm to help facts stick in our minds. Use the same thought process with a slogan.

If your slogan rhymes or has a particular rhythm, customers are much more likely to remember it. That’s just how the human brain works. That’s how jingles get stuck in our heads from time to time. Take advantage of it! Just remember to make the catchy slogans memorable and not annoying, which is quite easy to do if you’re not careful.

Create a Timeless Slogan

While changes to slogans are quite common, strive to make your slogan as timeless as possible. This allows for the brand to really get a hold on people’s minds and for the slogan to become associated with it. Avoid using current day slang and references to technology. Avoid phrases like “the only”.

You want to avoid anything that will obviously date the brand in the years to come. You want to use wording that can stand the test of time. Also, the longer the slogan works for a brand, the longer it will be before you have to go through this slogan creation process again.

Make Sure the Slogan Can Stand on Its Own

Your slogan needs to tell the target audience what the business is without any additional info. If they hear it said on the radio, or see it in a quick web ad on the sidebar of their favorite website, or just see it flashing by on the side of the road, it needs to communicate what the brand is all about without any more words, text, or even images. It is a clear and concise summation of what the brand is all about in word form, the textual or verbal equivalent of a brand’s logo.

Get the Input of Others

This is all in tall order. Fortunately, you don’t have to go it alone as you work to develop a good slogan. Use Facebook’s poll feature to collect opinions from your followers.

Make use of Twitter to host a slogan contest with designated track entries and hashtags. You can also use some free slogan generators that can be found online, like Procato.com, Sloganizer.net, or SloganGenerator.co, to get the creative juices flowing.

What is a Slogan Generator?

A slogan generator is a tool that can be very helpful in creating the best slogans. While it does not remove the need for time, imagination, and patience, it can help you start really thinking about slogans in a useful way. If you’re looking to save time that you need for other aspects fo developing a brand, a slogan generator is a great time saver.

They’re also a good way to get out of a creative block when it comes to your slogan. You could spend hours jotting down every idea in your brain, then look at them and think you’re not coming up with anything original or even good.

You will likely end up feeling like your well of creative ideas has run dry. This is a lot worse when you’re under pressure to generate a new slogan quickly.

A slogan generator can help you through this creative block. All you need to do is browse the suggested catchy slogans it offers and pick out the best options that make sense for your brand.

There are hundreds of online slogan generators out there. Knowing which ones actually are worth the click can be very hard. Below, we’ve compiled a list of the best slogan generators you can find on the web. They offer fresh and creative ideas as well as a smooth user experience. Take a look at these time-saving tools!

Ending thoughts on using slogan generator tools

Good slogans are a major part of good marketing. They offer something for people to remember about a brand and summarize what that brand is all about. Slogan generators are great tools to help you find the right slogan as you develop your branding campaign.

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