Design your way

Thursday, November 8, 2018

A pastel background and a pastel color palette lend a certain refined elegance to any web design. Many sites opt to take a minimalist approach by using washed out pastel color palettes. This gives the end result a very pure and sophisticated look.

Pastel colors are a family of pale colors. The name ‘pastel’ comes from pastels, a kind of art media made up of a pigmented powder and a binder. Pastel colors came to be named after this medium because it makes such frequent use of the pastel shades.

Pastel colors are often described as soft, soothing, near neutral, milky, washed out, desaturated, and lacking strong chromatic content.

As uncluttered web designs become more and more popular, muted colors are also growing more common. Flat and minimal is where it’s at these days, as seen in the rise Scandinavian web designs, which are very clean and make use of colder colors.

Howe, muted does not have to mean cold. Soft and soothing colors like peach, light yellow, light green, and baby pink can be sued very well in modern minimalist web design. Pastel colors are often made when a solid dark and a neat shade are mixed with white in a 1:3 ratio. The resulting color will have a naturally calming effect. They work very well for spring or summer themes.

While pastel colors like pale pink and light blue are often associated with Easter eggs and baby showers, they have become more and more common in modern web design. A pastel background may be just what you need to make your site designs stand out from the rest, hitting the right calm, refreshing, and modern tone to appeal to customers.

Where To Use Pastel Colors

Pastels can be used in many places, including pastel backgrounds, textures, images, logo, icons, fonts, and frames. You can actually apply several muted colors to one site or even just to one portion of the site. The end result needs to look polished and elegant.

You find many vintage and flat designs use pastel color palettes. They work great at creating a retro atmosphere or a clean and precise look.

Are Pastel Colors Too Feminine?

Pastel colors often add a lighter tone to a web design and are considered to be very feminine. Sometimes this is true. A website that makes ample use of creamy colors tends to seem non-masculine. Lightness and softness are associated with femininity. Make use of pastels for sure if you have a site that has women as its target audience.

However, this does not mean that more serious websites like business, design agencies, and personal pages can’t make smart use of pastels as well. Incorporate pastels into more masculine cool colors to help them look more sophisticated and balanced.

Pastel browns and even details in pastel blue are still good fits for masculine designs, especially when you want to reassure site visitors.

Make Use of Contrasting Panels

You can create an interesting visual contrast using pastel colors by using one or two pastel shades with a stronger color like dark gray. The pastel colors will still have the same mood and look as normal pastels, but the contrast will help highlight their emotional and visual effect.

Dos and Don’ts of Using Pastel Backgrounds and Pastel Color Palettes

Do use pastel colors as backgrounds to create a sense of impact without interfering with the design.
Don’t use very pale pastel colors as a headline font color or as your main font color. These tend to make the font very hard to read.
Do use pastel colors when you want to create a sense of calm or serenity.
Do use pastel colors with bolder colors to create contrast.
Do mix and match various pastel colors when you need multiple colors in the design.
Do use pastel colors to create a trendy retro look.
Do not overuse the same hue of a particular pastel.

The Effects of a Pastel Background on Web Design

A pastel background can be really great for your website design. While everyone has seen bold colors used for website backgrounds for years, pastel colors have become increasingly trendy. They create a calm atmosphere and give visitors a sense of welcome.

They can also add a light and fun tone to a site, or add a feminine feel. All of these can help your website stand out from the rest.

A pastel background will set the whole tone for your website.It can be glamorous and sophisticated or hip and charming. Pastel backgrounds can also enhance the look of photos.

Be careful when using a pastel background, however. You need to make sure that your site does not look too washed out. You need to find a middle ground between too bold and too pastel. Balance the brighter tones with your pastel colors for the best effect.

Ending thoughts on using pastel background textures

A pastel background will make your website a more calm place, offering visitors a nice refuge from the bolder corners of the web. It will make the site much more appealing. You can use pastel colors in a variety of ways, from super modern flat design to classical retro looks. Pastel colors are something you should seriously consider using for your web design.

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