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In such a big marketplace, like the beer industry, there are big budgets for the marketing and creative side. This helps the brand stand out from the crowd. Beer has never been available in so much variety, and all of them are competing for the spotlight using commercials.

Corona ads are some of the best examples in showing how a brand can position itself. Even though the commercial is being done more in the digital zone, we can still see great TV ads as well.

Corona is the Mexico brand beer that has been the number one importer in the USA since 1997. With the help of the importers, Barton Beers and Gambrinus Corona managed to become profitable and popular. This is why Corona ads had to be made to get seen in the market.

The brand is also involved in helping the environment. So far, more than 100 islands have been cleaned through their volunteering programs. So, let’s discover together what Corona Ads have been made over the year and how people reacted to them.

Corona Ads examples

Corona: Future for the Ocean Floor

Future-for-the-Ocean-Floor The best Corona ads you can look at right now.

In 2050 studies show that there is going to be more plastic in the sea than fish. More than 8 million tons of plastic enter our oceans each year. Every 7 minutes, 600 kilos of plastic get dumped from Spain in the sea. Corona did a movement around these facts. The brand built an art installation using the exact amount of plastic to raise awareness.

Corona Ads that were done around this movement wanted to bring more awareness to the plastic problem. This brand has been part of a worldwide operation. In this program, people could bring their plastic that got recycled, and they received free beers in Casa Corona, Madrid. It was so inspiring that it got launched in many countries around the world.

Corona Extra TV Commercial, ‘Football Superstition’ Featuring Tony Romo

Tony Romo that is managing the Corona hotline, receives a call from a superstitious caller. The person is claiming that each time they leave the room, his team begins to play better. Tony motivates the caller to give up at this superstitious habit and switch to Corona and limes.

Corona: The Fish

For Earth Day, the corona beer commercial was indeed a nice one. Together with Parley for the Oceans, they released a stop-motion animation that illustrated what dangers pollution brings. Our oceans are in great danger, and to protect them, we need to start recycling.

Corona Extra TV Commercial, ‘Connected’ Song by Geowolf

The motto of Corona Ads like this is that each time a connection gets made, a Corona also gets a lime. No matter if it is a simple glance, a reunion of friends, or a handshake, a Corona is perfect for any time.

Thug Chelero

If you didn’t know, an International Beer Day exists, and this is on August 3rd. How to celebrate this is a foolish question. Of course, with a Corona beer! This corona advertisement challenges its drinkers to open a Corona with whatever ordinary object they had. The braver it was, the more people watched it!

Corona Extra TV Commercial, ‘Take It From Summer’

Corona wants you to have a lovely summer. You can do this by changing your office clothes with a swimsuit. Or going to a bar and dancing with your friends. The choice is up to you. According to this Corona Ads idea, if you have the beer in your hand, summer is going to be longer.

Corona Extra: Everybody’s Welcome

As its community has created it, this Spanish campaign puts Corona Extra in the center of attention. The brand unifies people from different backgrounds, and the spot is called “Everybody’s Welcome’. It highlights those relaxing moments when friends are together and act like a family.

It features spontaneous celebrations from a bar to the beach and the couch. The main idea behind this corona ad was that a Corona that finds its lime means you don’t have to get an invitation to feel welcomed.

Corona Premier TV Commercial, ‘Higher Expectations’

Corona puts in focus that the light beer that everyone has been waiting for has arrived. The beer has a low-carb and low-calorie count so that you can enjoy it at any hour. This is why Corona ads always managed to become famous; they listened to their clients.

Chilled

A cold Corona helps the world become more refreshing. Leo Burnett created this film advertisement.

Corona Extra TV Commercial, ‘Comeback’ Featuring Tony Romo

Tony Romo gets another call from a coach that seems to give Tony some job. However, the truth is that the coach was trying to get a job with Corona hotline, and Tony lets him know they are not hiring. Corona Extra encourages football fans to call their hotline to find their gameday beach.

Connections

This is an infinite number of reasons why Corona got its lime. The idea behind this is that it brings people together.

Corona Extra TV Commercial, ‘Message in a Bottle’

The corona bottle came from a long journey. It went through different oceans, through storms and went through shark-infested waters. The new Corona Can have arrived! We like the adventure feeling of Corona ads that also bring a story in their strategy.

Corona: The Wall

Leo Burnett Mexico releases this spot by breaking mental barriers and by moving forward with Corona.

Corona Refresca TV Commercial, ‘Sunny Day’

Skies are gray, and it seems that rain is coming. However, this woman wants to have her backyard party energized. Together with Corona Refresca and a glass of ice, she gets the sun out from the clouds, and a beautiful and sunny afternoon has arrived.

Corona Extra TV Commercial, ‘Bottle Story’

Continuing our Corona Ads list, we reached this popular one. We can see the story of the beer bottle as it goes through different Cinco de Mayo parties. Even though the characters change, they always have a Corona. It is still present at these events. Corona never misses a Cinco de Mayo party.

Corona Extra: Pole Of Inaccessibility

In this corona beer ad, we can see a great idea. Inhabitants of Bulin never been to the sea. So, the beer company went to Bulin to get 7 of the locals on a 7,500 KM journey to the Haitangwan Beach in China. It’s a beautiful movement, and you can check it on their YouTube channel.

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