Design your way

Sunday, January 26, 2020

Any graphic designer knows the importance of visual branding even though there are many topics in this. Branding elements have for sure different options that we need to pay attention too.

If you wanted to discover the Instagram font that was both used in the logo and captions stop here. Probably many of us have wondered what font does Instagram use until now. What is interesting is that the platform has changed quite a few times over the years its main fonts.

What font does Instagram use?

Their main focus is on Proxima Nova. This is a simple font that looks great and we can understand their decision. In the end, an app that is so popular needs to do a good job in choosing the font for their audience.

Having a consistent Instagram typeface through all their app brings a cool experience to the user. If you get the ISO version of the Instagram app you will see that it uses Fright Sans and Niue Helvetian. On the Android version, Robots is used together with Freight. Its website goes for Proxima Nova for all text using Niue Helvetian as a fallback.

The Proxima Nova Font

The Proxima Nova family is a complete redesigned of the Proxima Sans that was launched in 1994. Its original six fonts are now at a number of forty-eight. It has three widths to use: Proxima Nova, Proxima Nova Condensed and the Proxima Nova Extra Condensed.

It looks nice and can be used for various projects depending on what you are trying to do. Get it now for yourself and see if it can help you out with the work you need to do.

Freight Sans

You are going to really enjoy this simple font. It is great for any book material that you want to create so see for yourself what you can use it for.

Neue Helvetica

Still thinking about what font does Instagram use. Neue Helvetica is a very similar one and it was designed by Max Miedinger. It’s one of the most well-known typefaces in the world.

As times went by Helvetica has been updated to many different weights. It’s new sets have standards in terms of its form and number of variants. It is the quintessential sans serif font that is both timeless and neutral. It can be used for different types of communication.

Roboto

As it is a default font for Android, we can really say it is an important font. It was launched in 2011 and it has Latin, Greek and Cyrillic characters.

When you look at it for sure you can see its geometric forms. In the same time, the font features friendly and open curves. Even though sometimes you can see a rigid rhythm Roboto can still be a good choice.

What font does Instagram use in its stories?

Stories have been one of the best features that Instagram brought to the game. You can’t really envision the app anymore without it. Since its launch in 2016, Stories have dominated having more than 500 million clients sharing them every single day.

The font maker for Instagram stories in San Francisco on iOS and on Android Roboto.

San Francisco

This is a sans-serif typeface that was created by Apple Inc. It was released in 2014 and it is the newest typeface created by Apple in the last 20 years. You can clearly see that they used Helvetica as inspiration.

However, the differences are that the sides of the letters are round and not flat. The flat sides allow its letters to be laid out having more space between them. What this means is the text is going to be more legible at small sizes.

This is helpful especially when we think of devices like the Apple Watch.

What font does Instagram use in their stickers?

This is a simple answer because the font they feature in the sticker feature is Aveny T Regular.

Aveny-T

This font has been inspired by the modernist-era at the beginning of the twentieth century. The font was designed and used as a poster typeface using capital letters. This newly updated font family has a full set of lower-case letters and glyphs. They make the Instagram font size look good on any screen.

What font does Instagram use in Type mode?

The font that has been used for the “Type” mode is Aveny-T for ‘Modern’, Cosmopolitan for ‘Neon’ and San Francisco Italic Bold for the iOS. On Android, you can see the Roboto black Italic ‘Bold’.

Cosmopolitan

So, you probably figured it out by now that Cosmopolitan is the font family version used in Instagram type mode. It has five weights and it looks very strong and elegant at the same time.

The Old Instagram Logo Font

If you were wondering what font Instagram use does to have in its old logo it’s the Billabong.

Billabong

This font has its origins back in the 50s script headings. Compared with today’s version the font features allow more color and this means it can fit different styles.

Users might select their choice of strokes, ornaments and even ending flourishes. So, We really appreciated this fact.

Tips on using Instagram fonts

The question that we started this article with was what font does Instagram use. We now know that and here are some tips that we can take advantage of when using the app.

Be consistent and don’t use different fonts at the same time
Choose the right size and don’t go for something too big when it is quite obvious that a smaller size is needed
Put the font in the right space of the image. Some images can look quite bad if you type the font exactly on certain details. Be aware of that and make sure you check for the right space when you want to add your font on it
Don’t rush, before you post the picture make sure you checked the grammar of your text

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