Design your way

Tuesday, August 27, 2013

Working as a designer has some advantages comparing to other jobs. One of these advantages is that you there will always be tools that can make your work easier.


For example, there are various tools to handle your brand images for your clients, but one that caught my attention is Smartimage, a tool that makes image management simple.


It’s an online destination for brand guidelines, logos, images, documents, and other corporate communications content that is critical to how your brand is represented.


Flexible and affordable, Smartimage is great for organizations of all sizes – from small-to-medium sized businesses to non-profits, schools, churches, clubs, music groups and even big businesses.


User friendly and organized as it should be


The first step that you take for starting to use this tool is, of course, creating an account, which isn’t at all time consuming. After creating an account, you will see a sample collection walk-through that will give you the whole picture of Smartimage’s functionality


Smartimage - A Good Tool For Managing Brand Files 1



It’s pretty neat because you can just drag and drop the images that you want to add to a collection and speaking of images, there is a wide range of accepted formats like AI, EPS, TIFF, PNG, JPG, GIF and PDF, so you will have no problem uploading the files that you need.


The files will be automatically converted to PNG or JPG formats in common sizes available for download (in addition to the original). After you’ve uploaded your files, you can organize your individual collection page as you see fit, customizing your section headings to your liking.


Smartimage - A Good Tool For Managing Brand Files 2


A regular problem that a user faces when uploading an image or video file on a website is the one regarding quality; once uploading a picture, it loses its quality, being “optimized”, or better said, having its quality reduced. This is not an issue with Smartimage. If you are testing this situation on an iPad or any other retina display, there will be no loss of quality. The images will remain as clear as they’ve been when you uploaded them.


Smartimage - A Good Tool For Managing Brand Files 3


This means that the next time you want to show your work to a potential client, you can just show it on your retina-ready device for a top notch visual experience.


Why use it?


Smartimage - A Good Tool For Managing Brand Files 34


Enhance your press relations – Get your logos, key product photos, company leadership, data sheet and backgrounder to the journalists and bloggers covering your brand.


Assist your sales teams – Make it easy to get your top content and timely materials to your salespeople in the field and channel partners who help you increase sales.


Promote your events – Create a collection of all the promotional materials needed to spread the word or provide an image gallery of photos from your event.


Smartimage - A Good Tool For Managing Brand Files 55


Support your designers – Equip your creatives with a solution to easily deal with all the recurring requests for logos and images on an ongoing basis.


Empower your agency – Centralize, manage and distribute all of the visual content created for multiple clients to increase usage and make the most of the graphic files.


Pricing


The really interesting thing about this tool is that it has a trial version that you can use to see if it is useful to you. After that you can decide which of the paid packages you need, bronze, silver or gold.


Smartimage - A Good Tool For Managing Brand Files 5


Conclusion


Smartimage is a great brand asset management for the people who care about the graphical representation of your brand. For you, the brand owner, Smartimage helps you build and protect your most valuable asset – your image.


For your users, communications pros and others who cover your brand, they have the right file for the job, instantly. Users can download files in a range of sizes, share a collection or file via email or Facebook, or embed a file or entire collection in another webpage.


Smartimage - A Good Tool For Managing Brand Files 65








Source: http://feedproxy.google.com/~r/DesignResourceBox/~3/Q9FoQ9mf8WI/

No comments:

Post a Comment

 

The Cash Box Blueprint

Most Reading